The global brain health supplements market size was valued at around USD 7.65 billion in 2021 and is expected to reach USD 19.73 billion by 2030, expanding at a CAGR of around 9.9% during the forecast period, 2022 – 2030. The growth of the market is attributed to the increasing research & development activities in brain health supplement constituents.
The World Health Organization (WHO) describes brain health as a concept encompassing neural functioning, plasticity, development, and recovery through the life cycle. Good brain health is necessary for an individual to cope with various life situations.
Several neurological disorders trigger brain dysfunction and negatively affect health of an individual. Different disorders and diseases have different effects on brain functions. For example, Alzheimer’s disease affects cognitive functions of the brain. Mood & depression disorder negatively affects emotional regulation, reward processing, and execution of actions. Aging leads to degradation of brain function and affects brain health.
Brain health supplements are taken to help with brain health and functions. These supplements are mixes of vitamins and minerals or natural extracts, which positively affect functioning ability of the human brain. Various brain health supplements such as omega-3 fatty acids, antioxidant supplements, vitamin B supplements, fish oils, creatine, and others claim to help individuals overcome brain disorders and tackle brain diseases. Such supplements aid consumers tackling problems such as anxiety, depression, aging, and others.
Market Trends, Drivers, Restraints, and Opportunities
- Growing prevalence of mental health disorders is expected to drive the market during the forecast period.
- Increasing number of diseases such as Alzheimer’s, anxiety, and depression in geriatric population boosts the market.
- Rising awareness of benefits regarding brain health supplements among consumers is anticipated to fuel the growth of the market in the coming years.
- Growing shift in preferences from pharmaceuticals to natural supplements drives the market.
- Increasing number of innovative products launches by key market players spurs the market.
- Misleading or false claims by manufacturers regarding the product efficiency hamper the growth of the market.
- Lack of regulation on manufacturing of supplements is anticipated to restrain the market during the projected years.
- Low demand for brain health supplement in developing countries hinders the growth of the market.
- Increasing number of celebrities endorsing brain health supplements offer growth opportunities to the key market players.
Scope of Brain Health Supplements Market Report
The report on the global brain health supplements market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Attributes
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Details
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Report Title
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Brain Health Supplements Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2021
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Historic Data
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2019–2020
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Forecast Period
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2022–2030
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Segmentation
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Product Types (Vitamins & Minerals, Herbal Extracts, and Natural Molecules), Supplement Forms (Capsules, Tablets, and Others), Applications (Mood & Depression, Memory Enhancement, Longevity & Anti-aging, Attention & Focus, Anxiety, Sleep & Recovery, and Others), Age Groups (Pediatric, Adults, and Geriatric), and Distribution Channels (Online and Offline)
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Regional Scope
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Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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AlternaScript, LLC; Elysium Health, Inc.; Accelerated Intelligence, LLC; Health Via Modern Nutrition, Inc.; Liquid Health, Inc.; Natural Factors Nutritional Products, Ltd.; Purelife Bioscience Co., Ltd.; Onnit Labs, Inc.; KeyView Labs, Inc.; Quincy Bioscience; Cerebral Success; Natrol, LLC; Amway Corporation; Ocean Health Pte. Ltd.; iHerb, LLC; RB Health (US) LLC; and Others
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Brain Health Supplements Market Segment Insights
On the basis of product types, the market is divided into vitamins & minerals, herbal extracts, and natural molecules.The herbal extract segment is expected to boost the market, owing to surging demand in herbal products. Herbal extracts supplements are cost effective, boost immunity, readily available, treat chronic conditions, and have lower risks of side effects; which aids in growing shift of preference from other types of supplements to herbal extract supplements among consumers. This is expected to drive the herbal extract segment in the coming years.
In terms of supplement forms, the market is segregated into capsules, tablets, and others. The capsules segment is estimates to drive the market during the forecast period, owing to ease of development of capsule formation. The tablet segment is anticipated to expand in the coming years, as they are easy to administer by consumers.
Based on applications, the market is segmented into mood & depression, memory enhancement, longevity & anti-aging, attention & focus, anxiety, sleep & recovery, and others. The anxiety segment is estimated to spur the market during the forecast period, due to increasing prevalence of anxiety disorder across the globe. Increasing stressful lifestyle of adult population is anticipated to expand the sleep & recovery segment in the coming years.
On the basis of age groups, the market is divided into pediatric, adults, and geriatric. The geriatric segment is projected to drive the market during the forecast period, due to increasing prevalence of brain diseases among aged population across the globe. Rising stress and anxiety in adult population due to changing lifestyle is anticipated to fuel the expansion of the adult segment in the coming years.
In terms of distribution channels, the market is bifurcated into online and offline. The online segment is projected to hold a key market share during the forecast period, due to increasing number of internet users and growing online retail platforms. Growing number of drug stores where consumers can immediately procure brain health supplements is anticipated to facilitate the expansion of offline segment in the coming years.
Based on regions, the market is segmented into Asia Pacific, North America, Latin America, Europe, and Middle East & Africa.The market in North America is expected to register a high CAGR during the forecast period, due to increasing prevalence of brain diseases and disorders, growing awareness of these diseases and disorders, and rising availability of well-established healthcare infrastructure in the region. Increasing population, rising stressful and fast lifestyle, and availability of herbal plants are estimated to aid in the expansion of the market in Asia Pacific in the coming years.
Segments
The global Brain Health Supplements market has been segmented on the basis of
Product Types
- Vitamins & Minerals
- Herbal Extracts
- Natural Molecules
Supplement Forms
Applications
- Mood & Depression
- Memory Enhancement
- Longevity & Anti-aging
- Attention & Focus
- Anxiety
- Sleep & Recovery
- Others
Age Groups
- Pediatric
- Adults
- Geriatric
Distribution Channels
Regions
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- AlternaScript, LLC
- Elysium Health, Inc.
- Accelerated Intelligence, LLC
- Health Via Modern Nutrition, Inc.
- Liquid Health, Inc.
- Natural Factors Nutritional Products, Ltd.
- Purelife Bioscience Co., Ltd.
- Onnit Labs, Inc.
- KeyView Labs, Inc.
- Quincy Bioscience
- Cerebral Success
- Natrol, LLC
- Amway Corporation
- Ocean Health Pte. Ltd.
- iHerb, LLC
- RB Health (US) LLC
- Others
Competitive Landscape
The global brain health supplements market is highly competitive with the presence of key players such as AlternaScript, LLC; Elysium Health, Inc.; Accelerated Intelligence, LLC; Health Via Modern Nutrition, Inc.; Liquid Health, Inc.; Natural Factors Nutritional Products, Ltd.; Purelife Bioscience Co., Ltd.; Onnit Labs, Inc.; KeyView Labs, Inc.; Quincy Bioscience; Cerebral Success; Natrol, LLC; Amway Corporation; Ocean Health Pte. Ltd.; iHerb, LLC; RB Health (US) LLC; and others, who use strategies such as collaborations, partnerships, mergers, acquisitions, and product launches to strengthen their hold on the market.
For example, in August 2020, Elysium Health, Inc., a US-based dietary supplement firm, launched a brain health supplement, MATTER, which aids in slowing down brain deterioration linked with age-related amnesia.
In January 2022, Health Via Modern Nutrition, Inc. launched a daily ketone supplement, H.V.M.N. Ketone 2.0, which improves metabolic health and performance.