The global automotive infotainment systems market size was around USD 30 Billion in 2020 and is anticipated to reach USD 41 billion by 2028, expanding at a CAGR of 8.2 % during the forecast period, 2021 – 2028. The growth of the market is attributed to the increasing vehicle sales and production in emerging economies.
Automotive infotainment is an in-vehicle device that provides entertainment and information to the driver and the passengers. The infotainment system includes hardware and software that offers information related to the vehicles and entertainment. These system includes integration of audio/video (A/V) interfaces, touchscreens, keypads, offers navigational services, hand-free phone connections, vehicle voice control, parking assistance, climate control, two-way communications tools, access to the Internet, and managed security services. These features help in increasing operational efficiency of the vehicles along with improving safety and driver experience.
The system uses Bluetooth technology or smartphones to assist drivers in controlling the system through touchscreen input, voice commands, or physical control. There has been an increase in the adoption of infotainment services such as live music and cloud services owing to the development in the smartphone and IT industry. The inclusion of automated systems in the cars has substantially increased the deployment rate of infotainment systems.
Market Trends, Drivers, Restraints, and Opportunities:
- Growing deployment of low-cost infotainment solutions is expected to have positive impact on the market growth.
- Increasing production of the vehicles and rising number of manufacturers are expected to boost the growth of the market.
- Rising focus on driver comfort and safety solutions is excepted to propel the market growth during the forecast period.
- Increasing demand in managed mobility services such as ride sharing or taxi services and expanding demand for luxury cars solutions are anticipated the market growth in the projected timeline.
- Rising in the number of accidents due to driver’s distraction caused by infotainment system can hinder the growth of the market.
- Ongoing technological advancements in the cars and rising R&D activities can create new opportunities for automotive infotainment systems market during the forecast period.
Scope of Automotive Infotainment Systems Market Report
The report on the global automotive infotainment systems market research report includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Automotive Infotainment Systems - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
Installation Types (In-dash Infotainment and Rear Seat Infotainment) and Vehicle Types (Passenger Cars and Commercial Vehicles)
North America, Latin America, Europe, Asia Pacific and Middle East & Africa
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
Key Players Covered in the Report
Robert Bosch, Alpine Electronics, Panasonic Corporation, HARMAN International, and Mitsubishi Electric Corporation
Global Automotive Infotainment Systems Market Segment Insights
Rear seat infotainment segment to lead the market
Based on installation types, the market is segmented into in-dash infotainment and rear seat infotainment. The rear seat infotainment segment is anticipated to hold a major market share owing to rising smartphone functions, which are enabling integration into in-vehicle infotainment systems. Increasing number of systems that enables control to smartphones can further improve the penetration of infotainment systems built in cars.
Passenger cars segment to hold significant market share
Based on vehicle types, the global automotive infotainment systems market is divided into passenger cars and commercial Vehicles. The passenger cars segment is expected to hold a significant market share owing to growing production for passenger vehicles in developing and developed economies is expected to boost the segment growth over the forecast period. Increasing demand for automobiles in developing economies due to the increasing working population, rapid industrialization, and growing middle-income level groups.
Asia Pacific to dominant the market share
In terms of regions, the market is segregated into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific to dominate the market and is expected to maintain its dominance during the forecast period. China occupied a significant market share in the Asia Pacific automotive industry owing to increasing vehicle sales. The country is excepted to continue to see positive vehicle sales during the forecast period owing to the growing focus on new energy vehicles (NEV) among automakers.
The global automotive infotainment systems market has been segmented on the basis of
- In-dash Infotainment
- Rear Seat Infotainment
- Passenger Cars
- Commercial Vehicles
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
Key players operating in the Global Automotive infotainment systems market includes Robert Bosch, Alpine Electronics, Panasonic Corporation, HARMAN International, and Mitsubishi Electric Corporation.