Automotive HuD Market

Global Automotive HuD Market by Components (Video Generators, Projectors/Projection Units, Display Units, Software, and Others), Product Types (Windshield HUD and Combiner HUD), Technology (Augmented Reality (AR) and Conventional), Fuel Types (ICE and Electric), End-users (Economic Cars, Mid-segment Cars, and Luxury Cars), and Regions (Asia Pacific, North America, Europe, Latin America, and Middle East &Africa) Forecasts, 2020-2027

  • Report ID: AL-202
  • Author: Growth Market Reports
  • Rating: 4.6
  • Total Reviews: 4
  • No. Of Pages: 148
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The global automotive HuD market is projected to expand at a high CAGR during the forecast period. The growth of the market is attributed to the increase in the demand for superior consumer experience in vehicles, high customer awareness about vehiclesand road safety, and growth in the demand for high-end and luxury cars.

An automotive head-up display (HuD) is a transparent display which provides information in the automobile to the driver at the viewpoint. HuD in automotive is an innovation in advanced driver-assistance systems (ADAS). A vehicles HuD is primarily utilized by the driver for deriving information about the road, warning signals, other vital vehicle & navigation information, and speed-related information. Additionally, if an automotive HuD system is combined with adaptive cruise control and on-board cameras to make safety systems.


Market Trends, Drivers, Restraints, and Opportunities:

  • Growth in awareness about vehicle safety and increase in the demand for improved in-vehicle experience are driving the market.
  • Increase in adoption rate of advanced technologies, rise in demand for connected cars, and growth in the adoption of ADAS are fueling the market growth.
  • Rise in the need for safety and increase in road accidents are expected to drive the automotive HuD market growth during the forecast period.
  • Increase in the sale of vehicles booststhe market, as the HuD is a preferred component in automobile, which provides ease of availability of direction in the car.
  • Growth in investments on luxury cars is expected to fuel the demand for automotive HuD.
  • Flashing text, low light efficiency, and diversion from voice are likely to cause major road accidents, which in turn, is expected to hamper the demand HuD.
  • High cost of innovative hinders the automotive HuD market growth.
  • Lack of properties such as brightness and luminance and high-power consumption are projected to restraint the market during the forecast period.
  • Advent of electric vehicles and semi-autonomous in the automotive industry, increase in disposable income of consumers, and rise in sale of luxurious cars are expected to create numerous opportunities in the market.
  • Expansion of comprehensive voice operated HuD systems is anticipated to create opportunities during the forecast period.


Scope of the report:

The report on global automotive HuD market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report.
 

Attributes

Details

Base Year

2019

Historic Data

2017 & 2018

Forecast Period

2020–2027

Regional Scope

Asia Pacific, North America, Europe, Latin America, and Middle East & Africa

Report Coverage

Market scope, analysis, share, competitive analysis, growth facts, restraints, opportunities, and revenue forecast

 

Global Automotive HuD Market Segment Insights:

Based on components, the automotive HuD market can be divided into video generators, projection/projectors units, display units, software and others. The projection/projectors segment is expected to account a dominant share of the market. The projectors/projection units provide real-time information and data about the road conditions, lane departure alerts, road signs, and navigation maps. Rise in the demand for portable HUDs and windshield HUDs in economical vehicles and increase in the demand for contrast images in vehicle windshields are projected to increase the demand for projectors/projection units during the forecast period.

In terms of product types, the market can be segregated into windshield HuD and combiner HuD. The combiner Hud segment is anticipated to dominate the market during the forecast period. These HuDs have a compact design and need lesser installation space than other systems. A combiner HUD is created with a combiner, which is utilized as a mirror for displaying information. Combiner HUDs need limited space and can be integrated into the cockpit of any automobile, comprising sports cars with restricted cockpit space. They come with a single mirror in the inside, which makes their structure extremely flat, allowing them to be incorporated into smaller areas.

On the basis of technology, the automotive HuD market can be bifurcated into augmented reality (AR) and conventional. The augmented reality (AR) segment is expected to dominate the market during the forecast period. The AR HuD provides an exterior view of the traffic conditions, automobile condition, and other necessary information to the user. The necessary safety features in automobiles include blind-spot detection or night vision, pedestrian warning, and ADAS is also displayed using AR.

In terms of fuel types, the market can be categorized as ICE and electric. The electric segment is expected to dominate the market during the forecast period. Increasing government initiatives for the integration of electric vehicles, through policies for the development of electric vehicles and subsidies, and rising environmental awareness are expected to boost the demand for electric vehicles.

On the basis of end-users, the automotive HuD market can be fragmented into mid-segment cars, economic cars, and luxury cars. The mid-segment cars segment is expected to account for a key share of the market during the forecast period, owing to the rise in disposable income, surge in purchasing power of consumers, and growth in the demand for safety features in midsegment cars.

Based on regions, the global automotive HuD market can be classified as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in Europe is expected to grow at a significant pace owing to the increasing consumer awareness in the region and is anticipated to meet the safety standards to reduce the risk of collisions during front-end accidents. Asia Pacific is expected to account for major share of the market during the forecast period owing to rapid growth of the automotive aftermarket industry, availability of inexpensive labor and raw materials, and expansion of the automotive component industry are anticipated to fuel the market in the region.
 

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Automotive HuD Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Automotive HuD Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Automotive HuD Market - Supply Chain
  4.5. Global Automotive HuD Market Forecast
     4.5.1. Automotive HuD Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Automotive HuD Market Size (000’ Units) and Y-o-Y Growth
     4.5.3. Automotive HuD Market Absolute $ Opportunity
5. Global Automotive HuD Market Analysis and Forecast by End Users
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by End Users
     5.2.2. Y-o-Y Growth Projections by End Users
  5.3. Automotive HuD Market Size and Volume Forecast by End Users
     5.3.1. Economic Cars
     5.3.2. Mid-segment Cars
     5.3.3. Luxury Cars
  5.4. Absolute $ Opportunity Assessment by End Users
  5.5. Market Attractiveness/Growth Potential Analysis by End Users
6. Global Automotive HuD Market Analysis and Forecast by Region
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by Region
     6.2.2. Y-o-Y Growth Projections by Region
  6.3. Automotive HuD Market Size and Volume Forecast by Region
     6.3.1. North America
     6.3.2. Latin America
     6.3.3. Europe
     6.3.4. Asia Pacific
     6.3.5. Middle East and Africa (MEA)
  6.4. Absolute $ Opportunity Assessment by Region
  6.5. Market Attractiveness/Growth Potential Analysis by Region
  6.6. Global Automotive HuD Demand Share Forecast, 2019-2026
7. North America Automotive HuD Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
  7.2. North America Automotive HuD Market Size and Volume Forecast by Country
     7.2.1. U.S.
     7.2.2. Canada
  7.3. Absolute $ Opportunity Assessment by Country
  7.4. North America Automotive HuD Market Size and Volume Forecast by End Users
     7.4.1. Economic Cars
     7.4.2. Mid-segment Cars
     7.4.3. Luxury Cars
  7.5. Basis Point Share (BPS) Analysis by End Users
  7.6. Y-o-Y Growth Projections by End Users
  7.7. Market Attractiveness/Growth Potential Analysis
     7.7.1. By Country
     7.7.2. By Product Type
     7.7.3. By Application
  7.8. North America Automotive HuD Demand Share Forecast, 2019-2026
8. Latin America Automotive HuD Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Latin America Average Pricing Analysis
  8.2. Latin America Automotive HuD Market Size and Volume Forecast by Country
      8.2.1. Brazil
      8.2.2. Mexico
      8.2.3. Rest of Latin America
   8.3. Absolute $ Opportunity Assessment by Country
  8.4. Latin America Automotive HuD Market Size and Volume Forecast by End Users
     8.4.1. Economic Cars
     8.4.2. Mid-segment Cars
     8.4.3. Luxury Cars
  8.5. Basis Point Share (BPS) Analysis by End Users
  8.6. Y-o-Y Growth Projections by End Users
  8.7. Market Attractiveness/Growth Potential Analysis
     8.7.1. By Country
     8.7.2. By Product Type
     8.7.3. By Application
  8.8. Latin America Automotive HuD Demand Share Forecast, 2019-2026
9. Europe Automotive HuD Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Europe Average Pricing Analysis
  9.2. Europe Automotive HuD Market Size and Volume Forecast by Country
     9.2.1. Germany
     9.2.2. France
     9.2.3. Italy
     9.2.4. U.K.
     9.2.5. Spain
     9.2.6. Russia
     9.2.7. Rest of Europe
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Europe Automotive HuD Market Size and Volume Forecast by End Users
     9.4.1. Economic Cars
     9.4.2. Mid-segment Cars
     9.4.3. Luxury Cars
  9.5. Basis Point Share (BPS) Analysis by End Users
  9.6. Y-o-Y Growth Projections by End Users
  9.7. Market Attractiveness/Growth Potential Analysis
     9.7.1. By Country
     9.7.2. By Product Type
     9.7.3. By Application
  9.8. Europe Automotive HuD Demand Share Forecast, 2019-2026
10. Asia Pacific Automotive HuD Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Asia Pacific Average Pricing Analysis
  10.2. Asia Pacific Automotive HuD Market Size and Volume Forecast by Country
     10.2.1. China
     10.2.2. Japan
     10.2.3. South Korea
     10.2.4. India
     10.2.5. Australia
     10.2.6. Rest of Asia Pacific (APAC)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Asia Pacific Automotive HuD Market Size and Volume Forecast by End Users
     10.4.1. Economic Cars
     10.4.2. Mid-segment Cars
     10.4.3. Luxury Cars
  10.5. Basis Point Share (BPS) Analysis by End Users
  10.6. Y-o-Y Growth Projections by End Users
  10.7. Market Attractiveness/Growth Potential Analysis
     10.7.1. By Country
     10.7.2. By Product Type
     10.7.3. By Application
  10.8. Asia Pacific Automotive HuD Demand Share Forecast, 2019-2026
11. Middle East & Africa Automotive HuD Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Middle East & Africa Average Pricing Analysis
  11.2. Middle East & Africa Automotive HuD Market Size and Volume Forecast by Country
     11.2.1. Saudi Arabia
     11.2.2. South Africa
     11.2.3. UAE
     11.2.4. Rest of Middle East & Africa (MEA)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Middle East & Africa Automotive HuD Market Size and Volume Forecast by End Users
     11.4.1. Economic Cars
     11.4.2. Mid-segment Cars
     11.4.3. Luxury Cars
  11.5. Basis Point Share (BPS) Analysis by End Users
  11.6. Y-o-Y Growth Projections by End Users
  11.7. Market Attractiveness/Growth Potential Analysis
     11.7.1. By Country
     11.7.2. By Product Type
     11.7.3. By Application
  11.8. Middle East & Africa Automotive HuD Demand Share Forecast, 2019-2026
12. Competition Landscape
  12.1. Global Automotive HuD Market: Market Share Analysis
  12.2. Automotive HuD Distributors and Customers
  12.3. Automotive HuD Market: Competitive Dashboard
  12.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)

By Components

  • Video Generators
  • Projectors/Projection Units
  • Display Units
  • Software
  • Others

By Product Types

  • Windshield HUD
  • Combiner HUD

By Technology

  • Augmented Reality (AR)
  • Conventional

By Fuel Types

  • ICE
  • Electric

By End-users

  • Economic Cars
  • Mid-segment Cars
  • Luxury Cars

By Regions

  • North America
  • Europe
  • Latin America
  • Asia Pacific
  • Middle East & Africa

Key players in the global automotive HuD market include Yazaki corporation, Visteon Corporation, Robert Bosch GmbH, Pioneer Corporation, Panasonic Corporation, Nippon Seiki Co., Ltd., Garmin Ltd., DENSO Corporation, Continental AG, and ALPS ALPINE CO., LTD. These players are engaged in strategies such as expansions, product developments, mergers & acquisitions, partnerships, supply contracts, and collaborations.

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