Anti Counterfeit Packaging Market Size, Share, Analysis 2031
Anti Counterfeit Packaging Market Size, Share, Analysis 2031
Segments - Global Anti-counterfeit Packaging Market by Technology (Track & Trace, Holograms, Tamper Evidence, Overt, Covert, and Forensic Markers), End-users (Food & Beverages, Pharmaceutical & Healthcare, Consumer electronics, and Industrial & Automotive) and Region (Asia Pacific, North America, Europe, Latin America, and Middle East & Africa) - Forecast till 2028
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| Report ID :MC-3322
| 4.3 Rating
| 74 Reviews
| 210 Pages
| Format :
Report Description
The global anti-counterfeit packaging market size was valued at USD 103.111 Billion in 2020 and is projected to expand at USD 250.74 Billion in 2028 at a substantial of CAGR of 11.75% during forecast period, 2021 - 2028. The anti-counterfeiting technology reduces prominent chances of imitation of the products and maintains the safety.
Besides rising consumer awareness towards the realness of products relating the harmful effects of spurious goods, concerns regarding brand dilution, and secure & efficient packaging of brand identity is expected to drive the market.
The demand for anti-counterfeit packaging is estimated to increase as a result of strict laws and regulations enforced by the government across the world. The market is projected to boost due to increased consumer awareness of fraudulent packaging.
Market Trends, Drivers, Restraints, and Opportunities:
- Technological innovations and secure packaging along with global trade tensions, policies, and initiatives by the governments, growing use of E-commerce are major factors fuelling the market.
- The pharmaceutical sector leads to huge losses due to illegal and dangerous substances used in counterfeiting activities which hampers the market growth.
- Lack of knowledge and awareness of counterfeit activities and product authenticity among consumers from developing and underdeveloped nations act a major restraint for the market growth.
- Cost of track & trace infrastructure is estimated to create severe challenges to the development of the anti-counterfeit packaging market.
- Innovations and technological advances and Demand for the remote authentication technology offer ample opportunities for market growth.
Scope of Anti Counterfeit Packaging Market Report:
The report on global anti-counterfeit market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report that throws light on the different market segments for a comprehensive understanding.
Anti-counterfeit Packaging plays a crucial role in safeguarding consumer trust and brand integrity. As counterfeit products continue to infiltrate markets worldwide, businesses are increasingly turning to advanced packaging solutions to ensure product authenticity. These solutions not only help in protecting the brand image but also in complying with stringent regulatory standards. The innovative technologies employed in anti-counterfeit packaging, such as holograms and forensic markers, provide a robust defense against counterfeit activities, thereby enhancing consumer confidence in the products they purchase.
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Attributes |
Details The rise of e-commerce has further amplified the need for Anti-Counterfeit Packaging. As online shopping becomes more prevalent, the risk of counterfeit products reaching consumers has increased. This has prompted e-commerce platforms and retailers to adopt more secure packaging solutions to ensure the authenticity of their products. Anti-Counterfeit Packaging not only helps in tracking and tracing products throughout the supply chain but also plays a vital role in preventing unauthorized distribution and sale of counterfeit goods. This is particularly important in sectors such as pharmaceuticals and electronics, where product integrity is paramount. |
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Report Title |
Global Anti-counterfeit Packaging Market - Industry Analysis, Size, Share, Growth, Trends And Forecast |
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Base Year |
2020 |
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Historic Data |
2016 to 2019 |
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Forecast Period |
2021–2028 |
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Segmentation |
Technology (Track & Trace, Holograms, Tamper Evidence, Overt, Covert, and Forensic Markers), End-users (Food & Beverages, Pharmaceutical & Healthcare, Consumer electronics, and Industrial & Automotive) |
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Regional Scope |
Asia Pacific, North America, Europe, Latin America, and Middle East & Africa |
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Report Coverage |
Market scope, analysis, share, competitive analysis, growth facts, restraints, opportunities, and revenue forecast |
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Key Players Covered in the Report |
Avery Dennison Corporation (U.S.), CCL Industries Inc. (Canada), 3M Company (U.S.), Savi Technology, Inc. (U.S.), Impinj, Inc. (U.S.), Zebra Technologies Corporation (U.S.), Ampacet Corporation (U.S.), Sicpa Holding SA (Switzerland), Alpvision SA (Switzerland), Applied DNA Sciences Inc. (U.S.), Authentix, Inc. (U.K.), Tracelink Inc. (U.S.), E.I. Du Pont De Nemours and Company (U.S.), Advanced Track & Trace S.A. (France), and Atlantic Zeiser GmbH (Germany) |
Anti Counterfeit Packaging Market Segment Insights:
The covert segment is projected to grow at a high CAGR during the forecast period
Based on technology, the market is classified into track & trace technologies, overt, covert, and forensic markers.
The covert segment is projected to grow at high CAGR during the forecast period due to high demand for low price-protected packaging used in the clothing & apparel as well as food industry. Besides, the growing adoption of covert techniques by emerging economies such as the Asia Pacific is further projected to drive market during the forecast period.
The food & beverages segment is estimated to hold major market share during the forecast period
On the basis of end users, the anti-counterfeit packaging market is fragmented into food & beverages, pharmaceutical & healthcare, consumer electronics, and industrial & automotive.
The food & beverages segment is estimated to hold a major market share. Demand for anti-counterfeiting technologies is fuelled by increasing awareness about anti-counterfeit packaging and human health & safety. Rapid urbanization and industrialization being a major growth driver in the Asia Pacific is expected to boost the demand for anti-counterfeit packaging market in the pharmaceuticals industry.
North America is anticipated to dominate the market
In terms of regions, the anti-counterfeit packaging market is classified as Asia Pacific, North America, Europe, Latin America, and Middle East & Africa.
North America is anticipated to dominate the market. Rising consumer demand for food & beverages, healthcare items, cosmetics, and electronics is likely to drive the market.
Segments
By Technology
- Track & Trace
- Holograms
- Tamper Evidence
- Overt
- Covert
- Forensic Markers
By End Users
- Food & Beverages
- Pharmaceutical & Healthcare
- Consumer electronics
- Industrial & Automotive
By Region
- North America
- Europe
- Asia Pacific
- The Middle East and Africa (MEA)
- Latin America
By Key Players
- Avery Dennison Corporation (U.S.)
- CCL Industries Inc. (Canada)
- 3M Company (U.S.)
- Savi Technology, Inc. (U.S.)
- Impinj, Inc. (U.S.)
- Zebra Technologies Corporation (U.S.)
- Ampacet Corporation (U.S.)
- Sicpa Holding SA (Switzerland)
- Alpvision SA (Switzerland)
- Applied DNA Sciences Inc. (U.S.)
- Authentix, Inc. (U.K.)
- Tracelink Inc. (U.S.)
- E.I. Du Pont De Nemours and Company (U.S.)
- Advanced Track & Trace S.A. (France)
- Atlantic Zeiser GmbH (Germany)
Competitive Landscape
Major players in the anti-counterfeit packaging market include Avery Dennison Corporation (U.S.), CCL Industries Inc. (Canada), 3M Company (U.S.), Savi Technology, Inc. (U.S.), Impinj, Inc. (U.S.), Zebra Technologies Corporation (U.S.), Ampacet Corporation (U.S.), Sicpa Holding SA (Switzerland), Alpvision SA (Switzerland), Applied DNA Sciences Inc. (U.S.), Authentix, Inc. (U.K.), Tracelink Inc. (U.S.), E.I. Du Pont De Nemours and Company (U.S.), Advanced Track & Trace S.A. (France), and Atlantic Zeiser GmbH (Germany).
These players are actively engaged in several market development activities including collaborations, agreements, mergers & acquisitions, production capacity expansion, new product launches, and partnerships to strengthen their geographical presence and expand their customer base globally. Recent Developments-
- In 2018, CCL Companies Inc. merged with Nortec International Ltd., a company that provides marking solutions for Israel, based in Tel Aviv.
- Zebra Technologies introduced a Zebra Brand Protection Solution (secure printer labels, tickets, tags, ribbons, and readers) effective against Gray marketing, brand diversion, and counterfeiting.
Frequently Asked Questions
The report covers the forecast period from 2021 to 2028, with historic data from 2016 to 2019 and a base year of 2020.
Anti-counterfeit packaging helps prevent losses from illegal and dangerous substances, ensuring product authenticity and consumer safety in the pharmaceutical sector.
Key players include Avery Dennison Corporation, CCL Industries Inc., 3M Company, Savi Technology, Impinj, Zebra Technologies, Ampacet Corporation, Sicpa Holding SA, Alpvision SA, Applied DNA Sciences, Authentix, Tracelink, DuPont, Advanced Track & Trace S.A., and Atlantic Zeiser GmbH.
Opportunities include innovations in remote authentication technology and increased adoption of covert packaging techniques, especially in emerging economies.
North America is anticipated to dominate the market, driven by high demand for food & beverages, healthcare items, cosmetics, and electronics.
Major challenges include the high cost of track & trace infrastructure and lack of consumer awareness in developing and underdeveloped regions.
The food & beverages segment is estimated to hold the largest market share due to increased awareness about product authenticity and human health & safety.
Common technologies include track & trace, holograms, tamper evidence, overt, covert, and forensic markers.
Key drivers include rising consumer awareness about counterfeit goods, strict government regulations, technological innovations, and the growing use of e-commerce.
The global anti-counterfeit packaging market is projected to reach USD 250.74 billion by 2028, growing at a CAGR of 11.75% from 2021 to 2028.
Table Of Content
1. Executive Summary2. Assumptions and Acronyms Used
3. Research Methodology
4. Anti-counterfeit Packaging Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Anti-counterfeit Packaging Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Anti-counterfeit Packaging Market - Supply Chain
4.5. Global Anti-counterfeit Packaging Market Forecast
4.5.1. Anti-counterfeit Packaging Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Anti-counterfeit Packaging Market Size (000’ Units) and Y-o-Y Growth
4.5.3. Anti-counterfeit Packaging Market Absolute $ Opportunity
5. Global Anti-counterfeit Packaging Market Analysis and Forecast by Region
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Region
5.2.2. Y-o-Y Growth Projections by Region
5.3. Anti-counterfeit Packaging Market Size and Volume Forecast by Region
5.3.1. North America
5.3.2. Latin America
5.3.3. Europe
5.3.4. Asia Pacific
5.3.5. Middle East and Africa (MEA)
5.4. Absolute $ Opportunity Assessment by Region
5.5. Market Attractiveness/Growth Potential Analysis by Region
5.6. Global Anti-counterfeit Packaging Demand Share Forecast, 2019-2026
6. North America Anti-counterfeit Packaging Market Analysis and Forecast
6.1. Introduction
6.1.1. Basis Point Share (BPS) Analysis by Country
6.1.2. Y-o-Y Growth Projections by Country
6.2. North America Anti-counterfeit Packaging Market Size and Volume Forecast by Country
6.2.1. U.S.
6.2.2. Canada
6.3. Absolute $ Opportunity Assessment by Country
6.4. Market Attractiveness/Growth Potential Analysis
6.4.1. By Country
6.4.2. By Product Type
6.4.3. By Application
6.5. North America Anti-counterfeit Packaging Demand Share Forecast, 2019-2026
7. Latin America Anti-counterfeit Packaging Market Analysis and Forecast
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis by Country
7.1.2. Y-o-Y Growth Projections by Country
7.1.3. Latin America Average Pricing Analysis
7.2. Latin America Anti-counterfeit Packaging Market Size and Volume Forecast by Country
7.2.1. Brazil
7.2.2. Mexico
7.2.3. Rest of Latin America
7.3. Absolute $ Opportunity Assessment by Country
7.4. Market Attractiveness/Growth Potential Analysis
7.4.1. By Country
7.4.2. By Product Type
7.4.3. By Application
7.5. Latin America Anti-counterfeit Packaging Demand Share Forecast, 2019-2026
8. Europe Anti-counterfeit Packaging Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.1.3. Europe Average Pricing Analysis
8.2. Europe Anti-counterfeit Packaging Market Size and Volume Forecast by Country
8.2.1. Germany
8.2.2. France
8.2.3. Italy
8.2.4. U.K.
8.2.5. Spain
8.2.6. Russia
8.2.7. Rest of Europe
8.3. Absolute $ Opportunity Assessment by Country
8.4. Market Attractiveness/Growth Potential Analysis
8.4.1. By Country
8.4.2. By Product Type
8.4.3. By Application
8.5. Europe Anti-counterfeit Packaging Demand Share Forecast, 2019-2026
9. Asia Pacific Anti-counterfeit Packaging Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Asia Pacific Average Pricing Analysis
9.2. Asia Pacific Anti-counterfeit Packaging Market Size and Volume Forecast by Country
9.2.1. China
9.2.2. Japan
9.2.3. South Korea
9.2.4. India
9.2.5. Australia
9.2.6. Rest of Asia Pacific (APAC)
9.3. Absolute $ Opportunity Assessment by Country
9.4. Market Attractiveness/Growth Potential Analysis
9.4.1. By Country
9.4.2. By Product Type
9.4.3. By Application
9.5. Asia Pacific Anti-counterfeit Packaging Demand Share Forecast, 2019-2026
10. Middle East & Africa Anti-counterfeit Packaging Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Middle East & Africa Average Pricing Analysis
10.2. Middle East & Africa Anti-counterfeit Packaging Market Size and Volume Forecast by Country
10.2.1. Saudi Arabia
10.2.2. South Africa
10.2.3. UAE
10.2.4. Rest of Middle East & Africa (MEA)
10.3. Absolute $ Opportunity Assessment by Country
10.4. Market Attractiveness/Growth Potential Analysis
10.4.1. By Country
10.4.2. By Product Type
10.4.3. By Application
10.5. Middle East & Africa Anti-counterfeit Packaging Demand Share Forecast, 2019-2026
11. Competition Landscape
11.1. Global Anti-counterfeit Packaging Market: Market Share Analysis
11.2. Anti-counterfeit Packaging Distributors and Customers
11.3. Anti-counterfeit Packaging Market: Competitive Dashboard
11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
11.4.1. Avery Dennison Corporation (U.S.)
11.4.2. CCL Industries Inc. (Canada)
11.4.3. 3M Company (U.S.)
11.4.4. Savi Technology, Inc. (U.S.)
11.4.5. Impinj, Inc. (U.S.)
11.4.6. Zebra Technologies Corporation (U.S.)
11.4.7. Ampacet Corporation (U.S.)
Methodology
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