Alfalfa Hay Market Trends, Growth, Industry & Revenue [2031]

Segments - Europe Alfalfa Hay Market by Types (Bales, Pellets, and Cubes), Applications (Meat & Dairy Animal Feed, Poultry, Horse Feeds, and Others), and Geography (United Kingdom, Spain, France, Germany, Russia, Italy, and Rest of Europe) - Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031

Author : Raksha Sharma

Fact-checked by : Vineet Pandey

Editor : Vishal Golekar

Report Description

The Europe alfalfa hay market size was USD XX Billion in 2022 and is likely to reach USD XX Billion by 2031, expanding at a CAGR of 3.2% during 2023–2031. The growth of the market is attributed to its nutritional benefits and increasing usage in animal feed.

Alfalfa is hay made from alfalfa, a perennial legume. It is an excellent source of high quality protein and dietary fiber. Hay clover has a high nutritional value among all pasture perennials. They contain high levels of crude protein, calcium, and more digestible energy. It tastes better than hay and is used to feed horses, sheep, cattle, dairy cows, turkeys, chickens, and other farm animals and livestock.

Alfalfa is a perennial flowering plant grown as an important forage crop in many parts of the world, used for grazing, forage and silage, as well as green manure and cover crops. The name lucerne is most commonly used in the UK, South Africa, Australia, and New Zealand. Alfalfa grows in warmer, temperate regions. It has been cultivated as food since the ancient Greeks and Romans. Alfalfa sprouts are a common ingredient in South Indian cuisine. The significant growth in agriculture and the dairy sector in recent years have positively influenced the growth of the alfalfa pellets market. In addition, milk and meat producers also benefited from the inclusion of alfalfa seeds in their feed as it improved milk and meat quality and thus increased profits.

Europe Alfalfa Hay Market Trends, Drivers, Restraints, and Opportunities

Growing demand for high yield cattle feed and shrinking of land for grazing cattle is expected to boost the market during the forecast period.
Rapid growth of dairy industry owing to growing investment in huge scale for commercial dairy operation is major factors fueling the market in the coming years.
Increasing demand for dairy and meat products is anticipated to drive the market during the forecast period.
High price of alfalfa hay and growing urbanization is anticipated to hinder the market growth.
Lack of awareness about the alfalfa hay among the dairy producers and presence of competition in market act as major challenges that can restrict the market growth during the forecast period.
R&D investment and development in high quality cattle feed with low price is expected to offer significant opportunities for the market players.

Scope of Europe Alfalfa Hay Market Report

The report on the Europe alfalfa Hay market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes	Details
Report Title	Alfalfa Hay Market – Europe Industry Analysis, Growth, Share, Size, Trends, and Forecast
Base Year	2022
Historic Data	2016–2021
Forecast Period	2023–2031
Segmentation	Types (Bales, Pellets, and Cubes), and Applications (Meat & Dairy Animal Feed, Poultry, Horse Feeds, and Others)
Geography	United Kingdom, Spain, France, Germany, Russia, Italy, and Rest of Europe
Report Coverage	Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
Key Players Covered in the Report	Grupo Oses; Al Dahra Agriculture; Cubeit Hay Company; and Alfalfa Monegros

Europe Alfalfa Hay Market Segment Insights

The pellets segment is projected to hold a major market share

Based on types, the alfalfa hay market is divided into pellets, bales, and cubes. The pellets segment is expected to represent a key share of the market during forecast period due to its rich in fiber, contain nutrients such as calcium, and are easily digestible source of protein. The high fiber content of alfalfa makes it an ideal feed choice due to the animal's fiber requirement.

Alfalfa rose in popularity in the early 17th century and proved to be beneficial when used as a dietary supplement. Alfalfa pellets can be a complete feed supplement to traditional diets. However, it is often recommended to consult with veterinarian before making a dietary change about the optimal diet for animal, regardless of grazing purpose, hobby, whether it be productivity, work, play, or other goals. Target markets for alfalfa products include: cattle, horses, sheep, goats, and feed mills.

The meat & dairy animal feed segment is expected to expand at a significant pace

In terms of applications, the alfalfa hay market is segregated into horse feeds, meat & dairy animal Feed, poultry, and others. The meat & dairy animal feed segment is expected to represent a key share of the market during the forecast period. The European government is focusing on increasing domestic production of alfalfa hay to meet the country's strong demand. The dairy industry is significantly increasing the demand for alfalfa hay. In addition, livestock production is under tremendous pressure to meet the growing demand for valuable animal protein. The growing preference for alfalfa hay is due to changing production methods in the dairy industry.

Segments

The Europe alfalfa hay market has been segmented on the basis of

Types

Pellets
Bales
Cubes

Applications

Meat & Dairy Animal Feed
Horse Feed
Poultry
Others

Geography

United Kingdom
Spain
France
Germany
Russia
Italy
Rest of Europe

Key Players

Grupo Oses
Al Dahra Agriculture
Cubeit Hay Company
Alfalfa Monegros

Competitive Landscape

Key players competing in the alfalfa hay market include Grupo Oses; Al Dahra Agriculture; Cubeit Hay Company; and Alfalfa Monegros.

Some of these players are using several market strategies including mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to increase their market shares.

Europe Alfalfa Hay Market Key Players

Table Of Content

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Alfalfa Hay Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Alfalfa Hay Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Alfalfa Hay Market - Supply Chain
  4.5. Global Alfalfa Hay Market Forecast
     4.5.1. Alfalfa Hay Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Alfalfa Hay Market Size (000â€™ Units) and Y-o-Y Growth
     4.5.3. Alfalfa Hay Market Absolute $ Opportunity
5. Global Alfalfa Hay Market Analysis and Forecast by Types
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Types
     5.2.2. Y-o-Y Growth Projections by Types
  5.3. Alfalfa Hay Market Size and Volume Forecast by Types
     5.3.1. Pellets
     5.3.2. Bales
     5.3.3. Cubes
  5.4. Absolute $ Opportunity Assessment by Types
  5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Alfalfa Hay Market Analysis and Forecast by Region
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by Region
     6.2.2. Y-o-Y Growth Projections by Region
  6.3. Alfalfa Hay Market Size and Volume Forecast by Region
     6.3.1. North America
     6.3.2. Latin America
     6.3.3. Europe
     6.3.4. Asia Pacific
     6.3.5. Middle East and Africa (MEA)
  6.4. Absolute $ Opportunity Assessment by Region
  6.5. Market Attractiveness/Growth Potential Analysis by Region
  6.6. Global Alfalfa Hay Demand Share Forecast, 2019-2026
7. North America Alfalfa Hay Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
  7.2. North America Alfalfa Hay Market Size and Volume Forecast by Country
     7.2.1. U.S.
     7.2.2. Canada
  7.3. Absolute $ Opportunity Assessment by Country
  7.4. North America Alfalfa Hay Market Size and Volume Forecast by Types
     7.4.1. Pellets
     7.4.2. Bales
     7.4.3. Cubes
  7.5. Basis Point Share (BPS) Analysis by Types
  7.6. Y-o-Y Growth Projections by Types
  7.7. Market Attractiveness/Growth Potential Analysis
     7.7.1. By Country
     7.7.2. By Product Type
     7.7.3. By Application
  7.8. North America Alfalfa Hay Demand Share Forecast, 2019-2026
8. Latin America Alfalfa Hay Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Latin America Average Pricing Analysis
  8.2. Latin America Alfalfa Hay Market Size and Volume Forecast by Country
      8.2.1. Brazil
      8.2.2. Mexico
      8.2.3. Rest of Latin America
   8.3. Absolute $ Opportunity Assessment by Country
  8.4. Latin America Alfalfa Hay Market Size and Volume Forecast by Types
     8.4.1. Pellets
     8.4.2. Bales
     8.4.3. Cubes
  8.5. Basis Point Share (BPS) Analysis by Types
  8.6. Y-o-Y Growth Projections by Types
  8.7. Market Attractiveness/Growth Potential Analysis
     8.7.1. By Country
     8.7.2. By Product Type
     8.7.3. By Application
  8.8. Latin America Alfalfa Hay Demand Share Forecast, 2019-2026
9. Europe Alfalfa Hay Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Europe Average Pricing Analysis
  9.2. Europe Alfalfa Hay Market Size and Volume Forecast by Country
     9.2.1. Germany
     9.2.2. France
     9.2.3. Italy
     9.2.4. U.K.
     9.2.5. Spain
     9.2.6. Russia
     9.2.7. Rest of Europe
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Europe Alfalfa Hay Market Size and Volume Forecast by Types
     9.4.1. Pellets
     9.4.2. Bales
     9.4.3. Cubes
  9.5. Basis Point Share (BPS) Analysis by Types
  9.6. Y-o-Y Growth Projections by Types
  9.7. Market Attractiveness/Growth Potential Analysis
     9.7.1. By Country
     9.7.2. By Product Type
     9.7.3. By Application
  9.8. Europe Alfalfa Hay Demand Share Forecast, 2019-2026
10. Asia Pacific Alfalfa Hay Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Asia Pacific Average Pricing Analysis
  10.2. Asia Pacific Alfalfa Hay Market Size and Volume Forecast by Country
     10.2.1. China
     10.2.2. Japan
     10.2.3. South Korea
     10.2.4. India
     10.2.5. Australia
     10.2.6. Rest of Asia Pacific (APAC)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Asia Pacific Alfalfa Hay Market Size and Volume Forecast by Types
     10.4.1. Pellets
     10.4.2. Bales
     10.4.3. Cubes
  10.5. Basis Point Share (BPS) Analysis by Types
  10.6. Y-o-Y Growth Projections by Types
  10.7. Market Attractiveness/Growth Potential Analysis
     10.7.1. By Country
     10.7.2. By Product Type
     10.7.3. By Application
  10.8. Asia Pacific Alfalfa Hay Demand Share Forecast, 2019-2026
11. Middle East & Africa Alfalfa Hay Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Middle East & Africa Average Pricing Analysis
  11.2. Middle East & Africa Alfalfa Hay Market Size and Volume Forecast by Country
     11.2.1. Saudi Arabia
     11.2.2. South Africa
     11.2.3. UAE
     11.2.4. Rest of Middle East & Africa (MEA)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Middle East & Africa Alfalfa Hay Market Size and Volume Forecast by Types
     11.4.1. Pellets
     11.4.2. Bales
     11.4.3. Cubes
  11.5. Basis Point Share (BPS) Analysis by Types
  11.6. Y-o-Y Growth Projections by Types
  11.7. Market Attractiveness/Growth Potential Analysis
     11.7.1. By Country
     11.7.2. By Product Type
     11.7.3. By Application
  11.8. Middle East & Africa Alfalfa Hay Demand Share Forecast, 2019-2026
12. Competition Landscape
  12.1. Global Alfalfa Hay Market: Market Share Analysis
  12.2. Alfalfa Hay Distributors and Customers
  12.3. Alfalfa Hay Market: Competitive Dashboard
  12.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     12.4.1. Grupo Oses
     12.4.2. Al Dahra Agriculture
     12.4.3. Cubeit Hay Company
     12.4.4. Alfalfa Monegros