According to a recent market study published by Growth Market Reports, titled, “Hair Bond Multiplier in Salon Market Size, Share, Trends and Opportunity Analysis, 2018-2028”, the market was valued at US$ 139.6 Million in 2020 and is expected to grow at a moderate growth rate of xx% by the year 2028. The increasing product penetration in hair treatment process is expected to fuel the market growth during the forecast period.
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A hair bond multiplier is also known as a bond sustainer, bond creator, or bond enhance. These products are employed in hair treatment procedures. A bond multiplier can be defined as a water-based solution of the bis-aminopropyl and diglycol dimaleate active. The chemicals have reflected satisfactory results in nourishing, protecting, and restructuring of hair, during hair bleaching or other hair treatments. They are generally used in salons to repair the damaged hair. Bond multipliers can be added with the permanent dye solution, which is used in hair-coloring processes. Bond multipliers help prevent breakage and hair damage.
Bleaching of hair is a common practice across the world. While preparing bleach for hair, a chemical called hydrogen-peroxide is used. Hydrogen-peroxide helps in lightening the hair color to desired level. However, the application of bleach makes the hair brittle and unhealthy. Bonding technique can help in the rectification of hair breakage. For instance, ph-Bonders preserve the integrity of the hair structure, resulting in less breakage during the bleaching process.
The use of bonders is expected to minimize and fix the hair damage. The salon offers numerous hair treatments, such as keratin hair spa and bonding. High usage of hair dyes, hair colors, or hair styling leads to hair damage causing breakage, which can be resolved by bonding technique. The use of bonders can minimize the hair breakage.
The Hair Bond Multiplier in Salon market is expected to witness a decline in year-on-year growth for 2020 as compared to for previous year 2019. Interruption in the supply chain of valves across the globe due to the spread of COVID-19, has a moderate negative impact on the product sales. Thus, the import and export of valves has witnessed slight decrease in sales in 2020. The partial closing of manufacturing units and retail centers in first and second quadrants of 2020 had a significant impact on the sales of the valves. Moreover, inadequate raw material supply and lack of available workforce for production of valves in the first and second quadrant of 2020 had hampered the market growth in 2020.
As per Growth Market Reports industry analyst Rajas Shirwalkar, “The Hair Bond Multiplier in Salon Market is anticipated to witness significant growth during forecast period 2020-2028. Salon services were hampered across countries due to the outbreak of COVID-19. However, during the partial opening of lockdown, at the door salon services were processed, which in turn, is expected to help the market recover during the projected timeline. The key players are engaged in advertising their valves through social media platforms including Instagram, Facebook, and Twitter.”
The beauty industry (including color cosmetics, skincare, hair care, personal care, and fragrances) has been impacted by the COVID-19 pandemic, as there have been widespread salon and retail store closures, leading to the weakening sales of numerous personal and beauty care products in the worldwide. Consumer globally have accepted prominent trends such that do-it-yourself (DIY) beauty care due to the above factors that of the suspension of salons services temporarily.
Thus, compelling customers to forge these services owing to the concerns about near physical contact. Increasing demand for natural products for personal grooming has turned out to be one of the important concerns for individuals. The shampoos and conditioners segment held a significant share of the global haircare market owing to their widespread application. Additionally, anti-dandruff hair oils are projected to grow at a considerable pace during the forecast period.
The Coronavirus disease 2019 (COVID-19) pandemic has highlighted economic disparities in the global demand in the crises of global interdependence and governance challenges. Epidemics are isolated concerns for businesses and prospects for emerging patterns and vulnerabilities. According to the current pandemic situation, strict measures are required for monitoring the situation, which in turn, affect businesses causing unanticipated short and long-term effects.
Consequently, epidemics and pandemics are problems for individual market and an enhancement of existing dynamics and limitations. In the long-term, COVID-19 can serve as another opportunity for manufacturers to reconsider their commitment to the supply chain in regions prone to outbreaks and to reconfigure themselves regionally. In current scenario, COVID-19 is hampering the production process of several manufacturing industries and businesses. Moreover, trade barriers are further reducing the demand-supply of various products and services.
Key Takeaways from the Study
- The players including OLAPLEX, L’Oréal S.A, LAKMÉ COSMETICS, Croda International Plc., Brazilian Professionals, LLC., Henkel AG & Co. KGaA, KEUNE, AgadirInt, AVEDA CORP., DS Healthcare Group Inc., Pronexa, Brea USA, Henkel, Wella Operations US LLC hold a major market share of Hair Bond Multiplier in Salon market in year 2020.
- In terms of value, the Hair Treatment market is accounted for substantial share of the market in 2020 and is expected to expand at a substantial CAGR during the forecast period.
Report Scope
Report Metric |
Details |
Market Value in 2020 |
US$ 139.6 Million |
Market Growth Rate (from 2020 to 2028) |
7.4% |
Historical Data |
2018, & 2019 |
Base Year |
2020 |
Forecast Period |
2021 - 2028 |
Units Considered |
Value (US$ Million) & Volume (Thousand Tons) |
Customization Scope |
Report customization available on request |
Pricing and Purchase Options |
Avail tailor-made purchase options to meet your research requirements. |
Target Audience
- Supply-side: Manufacturers, raw material suppliers, and distributors
- Demand Side: Hair treatment providers, Salon, Others
- Regulatory Side: Concerned government authorities, and other regulatory bodies.