According to a recent market study published by Growth Market Reports, titled, “GCC Tortilla Market by Type, by Source, by Processing Type, by Distribution Channel: Size, Share, Trends and Opportunity Analysis, 2018-2028”, the market was valued at US$ 657.8 Million in 2020 and is expected to grow at a moderate growth rate of 9.7% by the year 2028. Demand for tortilla is increasing in GCC, owing to its nutritional benefits and the growing health-conscious population.

Tortilla is a thin unleavened flatbread commonly used in Mexican cuisine to make burritos, enchiladas, and tacos. Tortillas made from corn or wheat are abundant in protein, vitamins, and minerals, are a staple diet for people, and are now gaining appeal in other parts of the world as well. Demand for tortilla is increasing in GCC, owing to its nutritional benefits and the growing health-conscious population.

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As per Growth Market Reports industry analyst Rajas Shirwalkar, “The GCC Tortilla Market is anticipated to witness significant growth during forecast period 2021-2028. Tortillas are becoming popular, as people are becoming health-conscious, which is expected to drive the market over the forecast period. however, some factors restrict the growth of this market, including the availability of substitutes such as brown bread and whole wheat bread in the tortilla industry. The key players are engaged in advertising their tortilla through social media platforms on food delivering apps.”

The primary as well as secondary research methodology is used for keen observation and study about the tortilla market. The primary research methodology involves commercial agreements made with the primary respondents as well as consulting partners to extract critical information pertaining to the syndicated as well as consulting projects. Primary interviews conducted with the stakeholders across industry verticals on regular intervals in line with the ongoing studies and to keep ourselves abreast with the latest market trends & developments.

Validation of the estimated market size, current and future trends done from the key opinion leaders (KOLs). These KOLs are the CXO level people from leading companies in the industry and possess the experience of around 10-20 years in the industry. On the other hand, the secondary research methodology involves Exhaustive desk research undertaken to understand the prevailing market trends & dynamics, market competition, customer insights and other KPIs.

Company websites, their SEC filings, annual reports, broker & financial reports and investor presentations are scanned for understanding the competitive scenario, details and developments, and the overall competitive landscape. Regional government and statistical databases analyzed for macro & micro analysis. Research publications and paid data referred to obtain and validate the market estimations, budget, expenditure and other statistical insights.


The Coronavirus disease 2019 (COVID-19) pandemic has highlighted economic disparities in the GCC demand in the crises of GCC interdependence and governance challenges. Epidemics are isolated concerns for businesses and prospects for emerging patterns and vulnerabilities. According to the current pandemic situation, strict measures are required for monitoring the situation, which in turn, affect businesses causing unanticipated short and long-term effects.

Consequently, epidemics and pandemics are problems for individual market and an enhancement of existing dynamics and limitations. In the long-term, COVID-19 can serve as another opportunity for producer to reconsider their commitment to the supply chain in regions prone to outbreaks and to reconfigure themselves regionally. In current scenario, COVID-19 is hampering the production process of several manufacturing industries and businesses. Moreover, trade barriers are further reducing the demand-supply of various products and services.

Key Takeaways from the Study

  • The players including La Tortilla Factory, Tyson Foods, Inc., MF Food, Cornitos, Hain Celestial Group, Kuwait Indo Trading Co., Notions Group, Señor Pepe's Mexican Foods, Oman Foodstuff Factory LLC., National Food Industries.Tortilla in year 2020.
  • In terms of type, the tortilla chips type segment accounted for substantial share of the market in 2020 and is expected to expand at a substantial CAGR during the forecast period.
  • In terms of Source, the corn type segment accounted for substantial share of the market in 2020 and is expected to expand at a substantial CAGR during the forecast period.
  • In terms of processing type, the fresh segment held significant share of the market in 2020. The Fresh segment is expected to expand at a significant pace during the forecast period, due to rising consumer awareness about eating fresh food.
  • Based on distribution channels, the GCC tortilla market is divided into retail and food service. The food service segment is expected to expand at a substantial CAGR during the forecast period, due to quick home delivery models that offer convenience to consumer.

Report Scope

Report Metric

Details

Market Value in 2020

US$ 657.8 Million

Market Growth Rate (from 2020 to 2027)

9.7%

Historical Data

2018, & 2019

Base Year

2020

Forecast Period

2021 - 2028

Units Considered

Value (US$ Million)

Market Segments

Market by Type, by Source, by Processing Type, by Distribution Channel

Key Companies Profiled

La Tortilla Factory, Tyson Foods, Inc., MF Food, Cornitos, Hain Celestial Group, Kuwait Indo Trading Co., Notions Group, Señor Pepe's Mexican Foods, Oman Foodstuff Factory LLC., National Food Industries.

Customization Scope

Report customization available on request

Pricing and Purchase Options

Avail tailor-made purchase options to meet your research requirements.

Target Audience

  • Supply-side: Manufacturers, raw material providers, suppliers and distributors
  • Demand Side: Tortilla Chips market companies, manufacturing companies.
  •  Regulatory Side: Organizations, associations and alliances related to the Tortilla Chips market industry.
  • Associations and Industry Bodies: GCC Standardization Organization, Food and Agricultural Import Regulations and Standards.